The PLUS Company welcomes Dia Kalakonas to its Board of Directors
The PLUS Company – an organization dedicated to empowering individuals with disabilities to maximize their independence – recently welcomed Dia Kalakonas to its Board of Directors. Kalakonas is the senior director of communications and client engagement at Cookson Communications and as a board member, she’ll work with the organization’s staff and volunteers to find opportunities […]
Media relations rule #1: Know your audience
Strategic media relations requires more than creating compelling content. It also requires delivering and customizing it to the appropriate target audience. For example, geography is a significant factor in media relations. If a company in Nashua is announcing an expansion, more often than not, the Portsmouth Herald or the Concord Monitor will not pick the […]
Matt Cookson named one of the Granite State’s Most Influential Business Leaders
New Hampshire Business Review honored Matt Cookson during the inaugural New Hampshire 200 Reception event, which recognized the most influential business leaders in the Granite State’s private sector. The New Hampshire 200 list is the product of a year-long research initiative to highlight and learn more about the leaders from every region of the state […]
Cookson Communications welcomes Hannah Coen-Salamanca as PR account executive
Cookson Communications, a Manchester, New Hampshire-based communications agency specializing in public relations, marketing, creative design and branding, welcomes Hannah Coen-Salamanca as the newest member of its team.
A return to storytelling
Storytelling is one of the most engaging ways to share information digitally through blogs, social media, self-publishing and even video. The really good stories get repeated and shared because they resonate with people. Proper storytelling should be a priority in your communications strategy and not an afterthought. Read more about Matt Cookson’s expertise with this […]
Closing remarks from a communications intern
As I sit down to write my closing remarks on the chapter that was my time at Cookson Communications, I cannot help but feel as if I was introducing myself just yesterday.
Cookson is proud to be in MHT
Here’s how we helped new community initiative Manchester Proud find its visual personality.
How social media’s revenue model is ruining your customer online experience
A guide for approaching social media in a time of celebrity scandals, 24-hour news cycles, privacy pitfalls, and fake news impacting your brand.
Matt Cookson joins Greater Manchester Chamber of Commerce board of directors
In addition to the Greater Manchester Chamber of Commerce Board, Matt Cookson currently serves on the following boards: Granite State Management & Resources, Northeast Delta Dental, the NH High Tech Council (ex officio) and New Hampshire Scholars.
Julie Demers joins Cookson, Dia Kalakonas promoted
Cookson Strategic Communications welcomes Julie Demers as the newest member of its growing team and promotes Dia Kalakonas to senior director of communications and client engagement.