If you want to create something that people will truly love, the first step is understanding why they love it; for an aspiring psychologist-turned-artist, that process is a no-brainer. Whether it involves optimizing websites for easier navigation or implementing self-serve processes that enable faster turnaround of custom creations, Emma knows how to get you what you want. With a creative eye and a mindset centered on user experience, she knows that merely catching attention is the easy part – the real fun is in holding it!