Public Relations and Strategic Communications
Backed by 60+ years of combined PR experience, our team helps organizations lead with clarity, build trust and stay ready for whatever comes next. We shape messages that sound like you, guide thoughtful planning and support leaders and teams with the tools and training to communicate confidently in calm moments and high-stakes ones.
In other words:
- Core Messaging
- Crisis Communications
- Executive Communications
- Internal Communications
- Media and Presentation Training
- Media Monitoring
- Media Relations
- Reputation Management
- Strategic Planning
“Cookson has become an extension of our internal team, enabling us to develop, hone and amplify our message well beyond anything we could have done internally. Of particular note is their ability to work with stakeholders across our organization to capture and develop a wide variety of content and deliver it in a way that supports a central message.”
Shannon Reid
Executive Director of Government Affairs and Communications, CCSNH
Core messaging
If you don’t know your key messages, neither does your target audience. We define the clear, compelling North Star that guides your voice – ensuring consistency across leaders, teams and every platform.
Crisis communications
We build proactive plans that prepare you to respond with clarity and control — so you know what to say, what not to say and how to lead when it matters most.
Executive communications
We craft authentic, strategic messaging for senior leaders – equipping them to connect with internal and external audiences through speeches, reports, emails and more.
Internal communications
We help you communicate with clarity and purpose – strengthening culture, building trust and equipping employees to serve as confident brand ambassadors.
Media training
Whether you want to sharpen your bridging skills or take a deep dive into specific interview scenarios, our media-savvy team prepares you and your team for what to say, and what not to say.
Presentation Training
It’s all fun and games until you’re at a podium in front of a crowd. Sure, you know the material but have you considered your audience, your gestures, even what you’re wearing? We’ll guide you so attendees remember your message, not your missteps.
Media monitoring
The current media landscape is a 24/7 news cycle of constant information. From news articles to Reddit comments to social media mentions, we utilize a service that immediately alerts us anytime you, or your competitors, are mentioned.
Media relations
As with all relationships, developing connections with the media takes time. Luckily, our PR team has decades of good will that’ll open doors when it comes time to pitch your big announcement.
Reputation management
A good reputation builds brand loyalty. We manage the good, the bad and the ugly through strategic and purposeful tactics to ensure your organization stays in the sweet spot.
Strategic planning
Strategies are necessary to define goals, objectives and the steps that will take your brand from where you are to where you want to be. We’ll work with you to define success, understand benchmarks and develop a realistic roadmap to success.
Let's talk PR and communications.
More specifically...
Lakeport Opera House
No Safe Experience
The Foundation for New Hampshire Community Colleges