Cheers to 15 Years
An idea that percolated in the fall of 2009 simmered for a bit and boiled over into a business model and company launch in 2010.
Are You Ready for 2025?
As we roll into 2025 and beyond, it’s always useful to pause and ask: Is your organization prepared? Here are some practical steps to ensure your brand and outreach efforts are ready for the future.
Why you should choose a partner (not just a vendor) for your marketing communications needs
To truly get to know someone’s business – to develop a marketing communications strategy and help them move forward – it requires a partnership. When we turned the calendar to a new year and new decade recently. It created an opportunity to reflect back while thinking ahead. When we launched Cookson Communications at the beginning […]
Matt Cookson gets schooled, Vol. 5
Matt Cookson shares his final thoughts on his experience in the Goldman Sachs 10,000 Small Businesses program.
Matt Cookson gets schooled, Vol. 4
Matt Cookson discusses what he has learned about strategies that lead to small business growth.
Matt Cookson gets schooled, Vol. 3
Matt Cookson talks about the value of small business owners communicating with peers – a takeaway from his experience with the Goldman Sachs 10kSB program.
Matt Cookson gets schooled, Vol. 2
Cookson Communications’ CEO Matt Cookson talks about getting out of your business to get into it, getting your hands dirty and staying humble.
Matt Cookson gets schooled, Vol. 1
Matt Cookson takes us through his experience in the Goldman Sachs 10,000 Small Businesses program. Cookson Communications was one of the 37 New Hampshire small business selected to participate in 2019.
Know your audience well and then start writing
Among other things, knowing your audience will help you connect with them. Here are a few more things to keep in mind.
New Hampshire is home to one of the most beautiful tech scenes in the country
The state isn’t just lush foliage, stunning mountains and pristine lakes. There’s a blossoming tech scene here, too. (This blog post was originally published in Technical.ly)