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Author: Kathleen Procek

Kathleen Procek is the Communications Coordinator at Cookson Communications. Kathleen’s experience is in social justice, community relations, campaign and volunteer organization and event management and she puts this to task communicating for results.

Event planning: how to stay on track

The truth is, proper planning requires a lot of work. Here are some tips.

The pros and cons of using Snapchat for business

Snapchat for business icon

Can Snapchat be used for business? When determining the answer to this question, we must look at how different aspects play into the strengths and weaknesses of Snapchat.

Flash, Bang, Boom: writing headlines that grab your audience’s attention

Cookson Communications Headlines blog post image

Today’s reader decides almost instantly whether something is worth their time. Your headlines should engage them and capture their attention, enticing them to click and find out more.

The secret formula for the perfect 280 character Twitter recipe

The secret formula for the perfect 280 character Twitter recipe

Much like grandma’s homemade apple pie, there’s typically one 280 character Twitter recipe that stands out above the rest.

Walking in a winter wonderland… back in time

communications during the holidays at Cookson

Simplifying communications during the holidays brings public relations back to its origin.

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